PUBLISHED
WINNING THE CUSTOMER
Author, Copyright Holder
Winning the Customer is a business book that utilizes the sports business to punctuate methods to assist in building relationships with consumers, generating new revenue and putting process in place to ensure both are accomplished with efficiency. Winning the Customer is published by McGraw-Hill.
QUALITY OF BUSINESS
Co- Author
The concept of a Quality of the Business™ assessment (QofB™) germinated from the recognition that a Quality of Earnings assessment (QofE) does not focus on nor provide the in-depth information that investors need with respect to the revenue generating capability of a potential acquisition. While seeking to give comfort to the quality of the earnings put forth by a target, the core focus of a QofE assessment is principally on the historical published financial statements and the proprietary accounting for revenue and EBITDA.
SEVEN C’s OF COMMUNICATION
Author
An E-book Exclusive from Lou Imbriano, author of Winning The Customer.
